Equifinance, the specialist second charge mortgage lender, has appointed the highly experienced Simon Stern as a strategic consultant to develop the company’s distribution, new products and broker offerings.
Simon, former founder and Director of Prestige Finance, is a respected and well-known figure in the second charge arena and brings not only a wealth of knowledge but also an expert understanding of the sector which will help Equifinance deliver new brand propositions to introducers.
With ambitious growth plans, a business model designed for expansion and the desire to identify new opportunities, Simon will add his considerable expertise and experience to the success of the business by influencing, supporting and sponsoring Equifinance’s drive to increase its presence in the second charge market.
Equifinance cater for particular niches within the second charge market by striving to assist customers who have experienced financial difficulties in the past and provide access to products that those customers might be excluded from.
Tony Marshall, managing director at Equifinance, said:
“As we grow the business it’s vital that we draw on the resources of such an experienced professional as Simon. He has an excellent rapport with the team and the benefit of his input is already seeing positive change. It’s an ideal partnership and I’m confident we will be a better lender with his expert insights into the industry.”
Simon Stern commented:
“It’s a pleasure to be working with such a dedicated and dynamic team who have set the company on the path to structured lending growth. I very much look forward to strategically positioning the business with introducers and broker partners to ensure the new products and distribution channels are clearly aligned and sustainable service levels are achievable as lending volumes increase. I’m looking forward to being part of the Equifinance success story.”